What
are microtransactions? Well, they are these little exchanges players
can make in game or through a special store not in game that allows
purchasing of game related goods and services. In other words, it's a
secret way to sap money from people who don't want to pay for
subscriptions! Or just anyone who would like to pay a few dollars to
have increased run speed for an hour.
These
microtransactions are most commonly seen in free to play games or low
cost iPhone and iPad games. The developers need a source of income to
keep their company going and retail alone doesn't always work.
Microtransactions are a way to continuously earn money from players
even after they have purchased their game. The questions is whether
or not this is a good practice.
I
am on the fence on this one. The system can work in the company's
favor, but this can sometimes also ruin a player's experience. Let's
say I have an offline game that has an in game store. I can opt to
buy free passage to other levels if the one I am currently on is too
difficult. I can also opt to purchase a suit of armor that makes me
invincible and lets me one-shot everything. That sounds amazing!
Trouble is, the game becomes way too easy and I am basically paying
to win. It's like paying for cheat codes. At least with cheat codes
it was fun figuring them out and then using them to make that one
fight just a tad bit easier to win.
Another
example: suppose I am playing an online game with an in game store. I
can either level through the game and obtain some high end equipment
in a matter of 25 days or I can buy the best armor and weapons from
the store for a measly $59.99. Not only that, they are exclusive to
the store, so the best armor has to be bought in order to fully
optimize your character. This is horrible! Players who buy the
ultimate equipment have an advantage over everyone else. It is
another pay to win situation that makes other players consider
quitting. When you know you can't get the very best armor without
going through a microtransaction, you tend to just stop playing.
However,
not all transactions are designed to be P2W. Some stores sell only
cosmetic items or exclusive pets. To a pet collector with a lot of
spare money, this isn't so bad. These pets give no advantage to the
player. They are merely just adorable. Cosmetic items usually are
that. They just look good. Even still, I don't use the stores so
much. I prefer earning my items through gameplay and achievements. If
I buy that amazing mount that flies and looks like Crosell from Star
Ocean: Til The End of Time, it's just fun for a day. Now that Onyx
Netherwing Drake that I spent weeks grinding rep for Netherwing Hold
on the other hand was DEFINITELY worth it. I still ride it to this
day.
Some
companies such as Turbine (LOTRO) offer a special subscription
service that gives players free microtransaction points to use in
their store. Yes, it is a sub fee, but compared to buying lots of
items in the store with your own money, you would be surprised at how
much you could spend within a month, let alone a day! Think of it
like this: I either pay $15 a month for 2000 Turbine Points or buy
Turbine Points for the store on my own time. Buying the point w/o a
sub works well for those who seldom buy, but for frequent buyers,
that subscription looks like it might help.
What
I am trying to say is there are good microtransaction practices and
there are terrible ones. If you drop a lot of money on a game and it
has microtransactions, think before you buy. Can I really beat this
game without that overpowered flamethrower? Of course you can! Do I
really need that XP Boost? Nah, those drop all over the place. Does
that Nurse Akali Skin really look that good? That's a concept art
picture, not the in game sprite. It looks very different after you
buy it. Any thoughts on microtransactions? Should this be practiced
at all or completely done away with?
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